From an inspiring space to a practical brief
A garden room is a considered purchase. People need to imagine how they will use it, understand the options and establish what happens next. I build websites that give the photography room to work and bring the practical questions into the same journey.
Inspiration with useful detail
Good garden-room photography earns attention, but it is only part of the decision. A prospective customer may be comparing an office, a studio or a space for family life. They also need to understand sizes, finishes, the broad installation process and how to discuss the particulars of their own garden.
I shape website design around that combination of aspiration and practical detail. Completed projects can show different uses, while product or range pages give each option a consistent explanation. Clear consultation and quotation routes help a visitor move from browsing attractive spaces to sharing a more useful brief.
Okopod is the direct garden-room example in my portfolio. Its website brings bespoke rooms, possible uses, design guidance and project imagery together. I work with businesses directly from my Web Design Wigan base, with the content, design and development planned around the way your particular products are specified and sold.
What matters in the work
Use completed installations to show the spaces your business creates. A project can explain its intended use, the choices made and the relevant product or range, giving photographs a useful context and helping visitors recognise the sort of room they need.
Someone wanting a home office may explore differently from someone planning a gym or hobby space. I can connect use-led inspiration with accurate range information, so visitors can move between an idea and the options that could support it.
An enquiry can ask about intended use, approximate size, location and the stage of the customer’s decision. We agree the fields with your sales team, including which photographs or details would help and which questions are best handled during a consultation.
A quoting or configuration tool can be considered where the available options and pricing rules support one. Dimensions, finishes and extras need a defined relationship. Any indicative figure should be presented clearly, with the next review or survey step explained.
Useful pages can explain the range, typical customer questions and the process your business follows. SEO and AIO work from that accurate content, with internal links connecting related products, uses and real projects.
A manageable WordPress project structure lets the site grow as you complete more installations. Photographs, descriptions and agreed product details can be updated consistently, with maintenance and support available alongside future improvements.
From the portfolio
Selected work showing the requirements and relationships discussed on this page.
Okopod creates bespoke garden rooms and office pods for work, family life, leisure and wellbeing. My work covers development, hosting, SEO, maintenance and advertising. The website brings possible uses, pod information, completed projects and consultation routes into a connected experience. It is a useful example of balancing an architectural, image-led identity with the practical information needed before discussing an individual space.
The detail behind the work
I plan the website around what customers need to understand before they are ready to talk. Product information and the way your team sells the rooms guide the structure.
We identify whether customers choose from defined models, a bespoke design process or a mixture of the two. I review the available dimensions, finishes, project photographs and sales material, then map how those choices should be introduced to a new visitor.
That helps separate inspirational uses from the facts of a product. It also gives each page a clear purpose: show an example, explain an option or start a consultation. A larger page count is useful only where the information genuinely supports a different decision.
We decide which details can be explained accurately on the website and which need a survey or specialist advice. Installation stages, access considerations, inclusions and aftercare can be presented using wording your business approves, without turning a general page into a site-specific assessment.
The photographs and page layouts are then designed together. I aim for a consistent way to compare the options, with clear labels and readable information on a phone, including when a visitor is sharing a particular room or project with someone else.
The first contact route is built around the information your team can use. A straightforward form may be sufficient. Where a configurator, appointment system or CRM connection would improve the process, I define that development with you before adding it to the quotation.
We check that messages, selections and confirmation wording match the actual sales process. A customer should understand what their submission means, who will respond and whether the next stage is a conversation, an appointment or a more detailed assessment of their proposed space.
After launch, new project stories can link back to the relevant range and use pages. That makes the portfolio useful to people already on the site and gives search visitors a more specific route into your expertise, with genuine details behind the photographs.
Ongoing lead-generation work can consider which enquiries are a good fit, not simply how many forms arrive. Search, advertising and content improvements can then be prioritised around your capacity, products and the customers you are trying to reach.
A clear starting point
A business website starts from £800 plus VAT for an agreed scope. A bespoke configurator, complex catalogue or integrated quotation workflow is priced around its rules and requirements.
Discuss your projectYour starting price
Plus VAT · per project
Plus VAT, per project. Includes the first year of website and email hosting. Extensive portfolio migration, specialist development and external software subscriptions are scoped separately.
Before we get started
Yes, where we can define the available choices and the rules connecting them. The scope might cover models, dimensions, finishes and extras, with an indicative price or an enquiry containing the selected options. I would agree the data, limitations and next customer step before recommending how much development the tool needs.
That depends on how you sell and what can be stated accurately. Defined products may support clear starting prices and inclusions; bespoke work may need a consultation before a quotation. I can design either journey, with the basis of a price and any important exclusions explained by your approved content.
I can structure approved information and link to suitable authoritative guidance, with site-specific planning, building and technical advice supplied by the appropriate professional. Your website should distinguish general information from an assessment of a customer’s particular proposal, explaining when a conversation, survey or specialist input forms part of your process.
A WordPress portfolio can use a repeatable project layout with photographs, an overview, relevant choices and links to the range. I plan the editing fields with you so the team can maintain useful information consistently. Ongoing website care and further WordPress development are available as agreed.
Connected services
Your next chapter
Tell me what you are working towards. I’ll help you find a useful next step.
