Google Search Console
Google search queries, pages, indexing and technical visibility.
Often still called Google My Business
Your Google Business Profile can be an important first impression for someone searching locally. I help review the information, service presentation and connection with your website, so customers can understand the business and choose a sensible next step.
5.0 from 165 Google reviews Verified 5 November 2026
Sam Jay HeatonWork directly with Sam
The profile should represent the real business: its correct name, suitable category, contact details and the location or service-area arrangement it is eligible to show. I review those details before proposing cosmetic changes.
I do not create fictional offices in target towns or use a location page as proof that a business is based there. My own service area extends beyond Wigan, but that does not mean I have an office in each place I work.
Work directly with Sam
Useful service details, photographs and website links help a visitor understand what the business offers. I look at whether the profile leads to a relevant page and whether that page makes it easy to call, enquire, book or find practical information.
That connection matters. A profile and website with conflicting contact details, old prices or unclear services can create uncertainty at the moment someone is deciding whom to contact.
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I can help make genuine feedback easier to find and plan a reasonable process for requesting reviews from real customers. Review text must keep its source and context, and the business should respond in a way that reflects the actual experience.
A high review count can be valuable evidence for customers, but it does not justify claiming a market-wide ranking without a defensible comparison. I keep the wording accurate and avoid promising that a particular number of reviews will secure a Maps position.
Work directly with Sam
Local results depend on the searcher’s location and context as well as the business and query. I distinguish an observed search result from Search Console averages and from a dedicated local rank-tracking setup.
The work is quoted around the profile’s condition and the wider local SEO requirements. Suitable authorised access is needed before editing the profile, and eligibility or verification issues may require action by the business owner.
Before we get started
Google Business Profile is the current name. People still commonly search for Google My Business or GMB support.
No. Local results vary by relevance, competition, distance and context. I work on accurate information and practical improvements without promising a fixed position.
Research and measurement
I use website data and research tools together to understand what to improve, then connect the recommendations with the work on your site.
Google search queries, pages, indexing and technical visibility.

Bing search visibility, sitemap and crawling information.

How visitors use the website and the conversions configured for your business.

Session and interaction insights where configured with appropriate privacy controls.
Link research, competitor analysis and technical audit information alongside your measured data.
One person to talk it through with
A first website, a search problem or a system that needs to work harder. Tell me what you want to achieve.
Tell me about your business